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La création de petites entreprises au Vietnam : de la débrouille au management standardisé

Abstract : In the 1980s, the Vietnamese economy was on the brink of collapse and then took off in the 1990s in a spectacular way. How to analyze the success of this development strategy in Southeast Asia? To answer this question, the research is based on monographs with companies. These varied fields show that the creation of small enterprises in Vietnam is not the result of a linear process, but a practice of trial and error, advances and backtracking, the combination of know-how and financial or technological resources, the mobilization of knowledge about the supposed needs of consumers and the construction of social and family networks.
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https://hal-univ-tlse2.archives-ouvertes.fr/hal-03424413
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Submitted on : Wednesday, November 10, 2021 - 2:55:27 PM
Last modification on : Thursday, November 11, 2021 - 4:00:01 AM

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Michel Catlla, an Quoc Truong, Gilbert de Terssac. La création de petites entreprises au Vietnam : de la débrouille au management standardisé. Sciences de la Société, Presses universitaires du Midi, 2019, Transforamtions sociales en Asie, ⟨10.4000/sds.10811⟩. ⟨hal-03424413⟩

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